Reasonal wants to reinvent the way people work, making sure that all the messages and all the files are in sync. Bringing clarity, and finding focus again, are the main values of the brand which are getting to life in the design thanks to the use of the blur.

The logo switches from a blurred version to a defined version to explain how thanks to reasonal there is clarity.

The website has a clear structure to highlight the main functionalities of the product, supported by ad hoc product visuals.

Project in collaboration with Dario Ferrando
Illustrations by Mary Delaney